Introducing iPhone X ad we all wanted. This is — Apple

All screen. Introducing Face ID so you can unlock with a look. 

A11 Bionic, the most powerful and smartest chip ever in a smartphone.

 Radically new cameras with Portrait Lighting.

 Wireless charging, animojis and augmented reality. Meet iPhone X. Say hello to the future. Learn 

more at

 https://goo.gl/DrWW6g

It’s all screen. Face ID lets you unlock with a look. Portrait Lighting lets you define the light in a 

scene. 

Wireless charging. Augmented reality.

 A11 Bionic, the most powerful and smartest chip ever in a smartphone.

 This is iPhone X. Say hello to the future.

iPhone 8 and iPhone 8 Plus

. 

A new durable glass design and Retina HD display with True Tone. 

Wireless charging, augmented reality, and even better cameras

. A11 Bionic, the most powerful and smartest chip in a smartphone

. And introducing Portrait Lighting on iPhone 8 Plus. A new generation of iPhone.